Attracting and Hiring the Right Candidates

The competition is fierce for hiring top talent. Many say it’s more difficult to find “A Players” than it is to find customers and clients. You are not alone in your conclusion that recruiting and hiring are hard! An understanding of the role marketing plays in the hiring process can help. Recruitment marketing can be READ MORE

Time To Hire: Employee Or Contractor – Which Do You Need?

When it is time to hire people for your business, you need to ask some important questions. It is the right time to hire? Can I afford to hire someone now? Do I need someone full-time or will part-time be sufficient? These are all good questions. And, here is one key question we get asked READ MORE

Bookkeeper As Advisors, And Why You Should Care

Bookkeepers As Advisors If you’re like most small business owners, you are looking for ways to drive strategic business growth and maximize efficiency. You want a unique, scalable combination of financial services and tech resources that make your lives easier. You want help – sort of like a business partner in your back pocket to READ MORE

Lead Like A Woman

Thanks to a networking opportunity for alumni of the Goldman Sachs 10,000 Small Businesses program, I had the opportunity for an interview on the Lead Like A Woman podcast. As part of this lively conversation, Andrea, asked me what advice I would give to aspiring entrepreneurs. Frankly, my answer is excellent advice for anyone. It came from someone who READ MORE

The Entrepreneur’s Advantage in Recruiting

5 Changes You Can Make to Your Hiring Process Today To Give You A Competitive Edge Hiring the right person in the right role at the right time for the right price… seems to be the million-dollar mystery.   Blog posts and articles on the importance of hiring for culture fit flood our news feeds, but few READ MORE